On Tuesday, 20 March, I had the great pleasure of being invited back to ITV’s Good Morning Britain, to once again appear in a live debate. Having previously put the issue of emojis in work emails to bed, I was this time asked to appear in a discussion around Facebook and its use of..
On a quiet, unassuming Wednesday morning in December, a PR disaster of monumental scale hit a local Cambridgeshire newspaper. A printing error on an edition of their paper threatened to undermine their credibility, and invite scores of complaints from angry residents. Or at least, that’s what their apology would have you believe. After the..
Over the last few years, one of the greatest challenges facing social media managers has been working out how to condense their brand’s marketing messages to meet the character limitations imposed by sites such as Twitter. I myself am all too familiar with the intense frustration of writing “that perfect tweet”, only to see the..
Last week Mark Zuckerberg and his team held a press conference to announce and show off a significantly redesigned news feed – the central component to the Facebook homepage. If you haven’t yet had the chance to watch the Facebook press conference from you can watch it here [sorry – this is no longer here!]…
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Every day we see photos posted on social media that come really close to working well, but narrowly miss the mark. One of the most
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