2016 was undeniably a year of major political shocks, both in the UK and the US. Both Brexit and the election of Donald Trump as President counteracted predictions from pollsters, media commentators, and political experts. How did social media and its role as a huge echo chamber of people who share your views, contribute to..
Last weekend our MD Jodie Cook was on BBC Radio 4 in a programme put together by Phill Jupitus and producer Luke Doran, on the subject of ‘boredom’. Listen to the show here, and read the blurb below: Being Bored: The Importance of Doing Nothing (58 minutes) Is boredom under threat? There are more TV..
Our very own David Glenwright wrote a piece in ‘What’s Brewing’, the official newspaper of the Campaign for Real Ale (CAMRA). Here he talks about how festivals can embrace the hashtag and really make the most of social media. To find out more about CAMRA and their work, visit their site.
What constitutes ‘great social media’ varies wildly across sectors. This month our founder Jodie Cook discusses social media for financial planners with Financial Planning Today magazine. Read the interview plus Jodie’s dos and don’ts for financial planners below, and find the whole magazine here.
David Glenwright from JC Social Media discusses the viral social media craze, the mannequin challenge, on Radio 5 Live.
Jodie Cook from JC Social Media discusses the concept of ‘facebragging’, on Virgin Radio.
Instagram is a truly mercurial social network. It has a great track record of brand building for both consumer products and individual profiles whilst some brands still shun its viral power. The truth is, for some businesses, Instagram is not the best platform to showcase its products nor grow its brand. For others, however, it is..
Companies utilise social media marketing for a number of reasons. Ideally their social media goals lie beyond “getting more Facebook likes and Twitter followers” and are more closely related to the actual growth of their business and brand. Generating positive return on investment from social media is certainly achievable, much of this might come down..
There is an alarming number of social media books out there on Amazon and in actual, real-life book shops. Choosing those most useful to you is not an easy task, especially when there is such variety in the topics they cover. In this post, we’ll look at not only the best social media books but ones..
Pretty much whichever way you look at it, Facebook is still the mother of all social media platforms. Sure, its growth has slowed and, yes, it might not be the network of choice for the teenagers of today, but it doesn’t matter. The people with money (everyone from millennials up to and including their parents!) still..