A stock image of social media consultants around a table.

  A strong visual game is crucial to building an effective social media presence. It is well-documented that image-led social media posts achieve significantly better engagement rates than their text-only counterparts. However, if every single post needs a graphic, where do you find them all?   Using stock images on social media Creating original graphics..

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Birmingham's New Street Station, the hub of the city gaining 5G

  Last week it was announced that Birmingham and the West Midlands will be the UK’s first testbed for new 5G coverage. But what is 5G? What makes it different to 4G and how will it affect Birmingham?   What 5G means for Birmingham How is 5G different? The most important factor, here, is speed..

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  Birmingham is a thriving city enjoying huge levels of investment in both business and infrastructure. More and more businesses are opening their doors in the city and it continues to attract students, graduates and young professionals. Launching a brand in Birmingham, whether it’s a product, event, restaurant or bar requires a serious marketing strategy…

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Having recently published our very own workplace wellbeing policy as well as featured on the Living Wage Foundation’s blog as an example of sustainable employers, we’ve now taken workplace wellbeing up a notch and begun the Kaido Challenge. There’s absolutely nothing wrong with a little healthy office competition and we really do mean healthy competition,..

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  By popular demand, the JC team has compiled the most important and shareable social media days for the rest of the year. That’s right, we have June right through to December 2018 shown below including the hashtag you’ll need to use to maximise coverage. There’s something for everyone including foodies, animal lovers and those interested..

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  Instagram continues to dominate the social marketing scene in 2018 and brands, influencers and Jo Public continue to find ways to grow their follower count and engagement rate. Growing your Instagram profile is time-consuming work, especially if your business or lifestyle doesn’t necessarily lend itself to “viral” content.   We won’t go into much detail..

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Good Morning Britain debate about Facebook and Cambridge Analytica

  On Tuesday, 20 March, I had the great pleasure of being invited back to ITV’s Good Morning Britain, to once again appear in a live debate. Having previously put the issue of emojis in work emails to bed, I was this time asked to appear in a discussion around Facebook and its use of..

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  KFC experienced a bizarre crisis in the UK last week: it ran out of chicken. The issue came after operational problems with a new delivery provider, DHL, which meant that the chicken couldn’t be delivered to the stores. Being a fast-food chain whose whole premise is based on selling fried chicken, KFC was forced..

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  All work and no play would make for a very dull team, which is why we always make time for team events at least a few times a year. This could be anything from an ‘escape the room’ challenge to dinner and drinks at a nice restaurant. This time around we chose Ghetto Golf..

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