This article was originally posted on Linkedin. Social media is capable of doing some really powerful things. It can help friends and family keep in contact, you can use groups to meet people who share your interests, communities can organise events, and anyone can share their creativity. The positives of social media are overwhelming. It’s..

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So you’ve been making some gains in the gym and you want everyone to know. How do you stand the best chance of your pictures and videos being seen, liked and commented on? How do you grow your Instagram following and attract attention whilst not boring people? Instagram is awesome. Lifting is awesome. It’s no..

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The marketing funnel and Facebook

  The marketing funnel is an age-old visual tool for the journey of a would-be customer or ‘prospect’. There have been many attempts to modify the marketing funnel to account for various changes in technology and consumer behaviour but, to all intents and purposes, the core principles of the funnel have stood the test of..

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Man focusing social media efforts only on what is in his control

  Ever felt frustrated at the lack of traction you’ve gained on social media? Ever seen a competitor’s really average content blow up out of nowhere whilst your awesome content seems invisible to even your most loyal Facebook fans? You are not alone. Growing your social media presence is challenging but worthwhile. If you’re finding..

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Making your brand stand out on social media

  Brand power is as important today as it has ever been. Having a brand that stands out from the crowd and generates a positive response from consumers can make or break some businesses. In the noisy world of social media people see hundreds, even thousands, of brands each day whilst browsing the net or..

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Marketer using Facebook to make more sales

  Facebook ads play a key role in many businesses’ digital marketing strategy. With a well-structured campaign, you can see promising results for a range of goals relating to brand awareness, engagement, web traffic and sales. If you’ve had initial success, you might be keen to scale your campaigns by increasing their complexity and adding..

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Social media has changed the way we communicate. While this shift is generally positive, especially when it comes to sharing relevant and crucial information, there is also a downside. There are many concerns in the scientific community related to the excessive use of social media, especially among the young population. This mostly refers to generation..

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Careers in social media have only grown since the popularity of platforms such as Facebook, Twitter, LinkedIn and Instagram, and they’re not looking at slowing down any time soon. Now there are all sorts of roles where you can tweet for a living, if that’s your thing. Roles include titles such as social media manager,..

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A team of marketers in a relaxed office receiving some private social media training

  So you’ve decided it’s time to invest in your social media prowess and you’re considering your options. One of the decisions is whether you want to complete a course of online learning or attend a training session in person. The reality is that these options represent a drastically different learning experience so working out..

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Google Partner in Birmingham

  We’re super excited to announce that JC Social Media is now an official Google Partner. This means our team has proven to be true experts in Google Ads marketing. For some of our clients, search engine marketing is a highly effective revenue channel and it’s a service we’ve been providing for five years.  ..

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