Cleaning fanatic Sophie Hinchliffe (aks Mrs Hinch) has one of the most influential home interior Instagram accounts in the UK, with 1.7 million followers as of today.   We explored what makes her Instagram account so popular: In our opinion, Mrs Hinch uses Instagram perfectly and it has paid off in the growing popularity..

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After the great success of last year’s social media national days calendar, we’ve planned an entire year of events you can celebrate in 2019! Social media days are national or international days of celebration, awareness or recognition. There will be trending hashtags and conversations to get involved with so think creatively about how your brand..

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  Influencer marketing is likely to play a role in the strategy of most consumer products. Whether you’ve already tried it or are still deciding, there are several considerations to make. We’ve said before that there’s no silver bullet solution to making your brand famous online. Whilst influencer marketing does work under the right circumstances, it can be..

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  Here at JC Social Media, we love sharing our thoughts and ideas on social media. The Blog is home to hundreds of articles, from news and views to studies and social media theory development.   Social media is so much more than a marketing platform; it plays a major role in all of our lives…

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  Christmas – it’s a time for family, friends, sharing, singing and creating the perfect social media content. What would Christmas be without festive gifs, hashtags filled with merriment and cracker jokes as far as the eye can see? But there are good and bad ways to approach your Christmas social media campaign.   So,..

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Social media trainer David in action

2018 was a record-breaking year for JC Social Media with a host of exciting client wins and other successes. However, it was the training department that flourished most significantly over the past 12 months. Under the guidance of head of training services, David, the department delivered scores of training sessions to a wide range of businesses..

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Is Instagram right for your business?

  You’re fully aware of all the hype surrounding Instagram (or “Insta” if you’re cool, or “the Gram” if you’re even cooler) but aren’t sure if it’s worth the time and energy to invest in it. Well, you’re in good company. Whilst it’s one of the most simple social networks to familiarise yourself with, Instagram is..

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  We’ve compiled a list of productivity hacks for the social media pro and digital marketer. Our team of experts use an array of tools and tactics to maximise their effectiveness on a day-to-day basis.   We asked them about their tops tips and we’ve compiled them all for you here. These are tips for..

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Reactions to Facebook content.

  Facebook has notoriously turned the screws on business pages using its platform; continually squeezing out organic reach for all but the most algorithm-busting content. So how do you manage to keep engagement high on your content without boosting each post with hard-earned cash?   Why you’re getting ZERO engagement on Facebook Just because your..

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A stock image of social media consultants around a table.

  A strong visual game is crucial to building an effective social media presence. It is well-documented that image-led social media posts achieve significantly better engagement rates than their text-only counterparts. However, if every single post needs a graphic, where do you find them all?   Using stock images on social media Creating original graphics..

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