JC Social Media blog

News, views, hints and tips

2018 was a record-breaking year for JC Social Media with a host of exciting client wins and other successes. However, it was the training department that flourished most significantly over the past 12 months. Under the guidance of head of training services, David, the department delivered scores of training sessions to a wide range of businesses..

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  You’re fully aware of all the hype surrounding Instagram (or “Insta” if you’re cool, or “the Gram” if you’re even cooler) but aren’t sure if it’s worth the time and energy to invest in it. Well, you’re in good company. Whilst it’s one of the most simple social networks to familiarise yourself with, Instagram is..

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  Facebook has notoriously turned the screws on business pages using its platform; continually squeezing out organic reach for all but the most algorithm-busting content. So how do you manage to keep engagement high on your content without boosting each post with hard-earned cash?   Why you’re getting ZERO engagement on Facebook Just because your..

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  A strong visual game is crucial to building an effective social media presence. It is well-documented that image-led social media posts achieve significantly better engagement rates than their text-only counterparts. However, if every single post needs a graphic, where do you find them all?   Using stock images on social media Creating original graphics..

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  Last week it was announced that Birmingham and the West Midlands will be the UK’s first testbed for new 5G coverage. But what is 5G? What makes it different to 4G and how will it affect Birmingham?   What 5G means for Birmingham How is 5G different? The most important factor, here, is speed..

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  Birmingham is a thriving city enjoying huge levels of investment in both business and infrastructure. More and more businesses are opening their doors in the city and it continues to attract students, graduates and young professionals. Launching a brand in Birmingham, whether it’s a product, event, restaurant or bar requires a serious marketing strategy…

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Having recently published our very own workplace wellbeing policy as well as featured on the Living Wage Foundation’s blog as an example of sustainable employers, we’ve now taken workplace wellbeing up a notch and begun the Kaido Challenge. There’s absolutely nothing wrong with a little healthy office competition and we really do mean healthy competition,..

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  By popular demand, the JC team has compiled the most important and shareable social media days for the rest of the year. That’s right, we have June right through to December 2018 shown below including the hashtag you’ll need to use to maximise coverage. There’s something for everyone including foodies, animal lovers and those interested..

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