Ever felt frustrated at the lack of traction you’ve gained on social media? Ever seen a competitor’s really average content blow up out of nowhere whilst your awesome content seems invisible to even your most loyal Facebook fans? You are not alone. Growing your social media presence is challenging but worthwhile. If you’re finding..
Brand power is as important today as it has ever been. Having a brand that stands out from the crowd and generates a positive response from consumers can make or break some businesses. In the noisy world of social media people see hundreds, even thousands, of brands each day whilst browsing the net or..
Facebook ads play a key role in many businesses’ digital marketing strategy. With a well-structured campaign, you can see promising results for a range of goals relating to brand awareness, engagement, web traffic and sales. If you’ve had initial success, you might be keen to scale your campaigns by increasing their complexity and adding..
After the great success of last year’s social media national days calendar, we’ve planned an entire year of events you can celebrate in 2019! Social media days are national or international days of celebration, awareness or recognition. There will be trending hashtags and conversations to get involved with so think creatively about how your brand..
Influencer marketing is likely to play a role in the strategy of most consumer products. Whether you’ve already tried it or are still deciding, there are several considerations to make. We’ve said before that there’s no silver bullet solution to making your brand famous online. Whilst influencer marketing does work under the right circumstances, it can be..
Christmas – it’s a time for family, friends, sharing, singing and creating the perfect social media content. What would Christmas be without festive gifs, hashtags filled with merriment and cracker jokes as far as the eye can see? But there are good and bad ways to approach your Christmas social media campaign. So,..
2018 was a record-breaking year for JC Social Media with a host of exciting client wins and other successes. However, it was the training department that flourished most significantly over the past 12 months. Under the guidance of head of training services, David, the department delivered scores of training sessions to a wide range of businesses..
You’re fully aware of all the hype surrounding Instagram (or “Insta” if you’re cool, or “the Gram” if you’re even cooler) but aren’t sure if it’s worth the time and energy to invest in it. Well, you’re in good company. Whilst it’s one of the most simple social networks to familiarise yourself with, Instagram is..
We’ve compiled a list of productivity hacks for the social media pro and digital marketer. Our team of experts use an array of tools and tactics to maximise their effectiveness on a day-to-day basis. We asked them about their tops tips and we’ve compiled them all for you here. These are tips for..
Facebook has notoriously turned the screws on business pages using its platform; continually squeezing out organic reach for all but the most algorithm-busting content. So how do you manage to keep engagement high on your content without boosting each post with hard-earned cash? Why you’re getting ZERO engagement on Facebook Just because your..