Facebook ads give brands the power to target and influence their ideal customers. They’ve become a key driver of growth for many brands.
Whether you’re trying Facebook ads for the very first time or you’re looking to improve your existing return on investment, let’s talk.
Facebook is a powerful social network. Million of people across the globe in every demographic use Facebook to connect with friends and family, get the latest news, and explore new products and brands.
You want to secure great results and we’ll do that for you.
If your audience uses Facebook, your business can get in front of them now.
We’ll work in partnership with you to define your goals, assess the performance of your Facebook ads campaigns and identify opportunities for growth, cost-saving or ROI improvements.
How we work together depends on your needs.
Whether you’re new to Facebook ads or need a more expert approach, we’ll help achieve your goals. You’ll appear prominently in your audience’s Facebook feeds. We work from the ground up to create compelling ads and campaigns, perfectly targeted to reach new customers.
We will work closely with you to determine your needs and deliver exactly the service and support required. Let’s start making Facebook ads work for you.
Facebook ads can be successful for a wide range of businesses and it’s not all about brand awareness. For consumer goods and e-commerce, Facebook and Instagram can drive high-quality traffic to your site and generate sales. For service businesses, Facebook represents a potentially powerful lead funnel.
We generate sales for an online retailer of decorative household goods. The brand adopts a strategic multi-level campaign structure with focus on web traffic and conversions. The work results in highly-ROI positive Facebook ads. Our in-house graphics team contributes eye-catching artwork to aid the performance of the ads.
This activity group required a consistent stream of bookings at each of its three locations, particularly pre-season and during poor weather periods. In order to achieve this, a multi-level funnel was required, as well as a flexible budget strategy to allow for ad spend to be increased on high-performance days.
This group of venues needed to secure a significant number of bookings for after-work diners, weekend customers and reservations in the lead-up to Christmas. Traditional marketing and PR efforts were not able to generate enough interest and bookings, so they looked to a well-targeted and compelling Facebook ads campaign.
This cosmetic surgery clinic, offering non-surgical treatments, required a complex, multi-stage Facebook funnel. This would enable deep analysis of performance at each stage and the ability to shift focus and test different elements of the campaign.
We’ll give your business a sophisticated Facebook ads funnel, applying our specialist knowledge and experience of running thousands of campaigns:
Facebook and Instagram ads can be leveraged for a range of purposes and there are many direct and indirect benefits for your organisation. Here are just some to consider:
Facebook has infamously choked the organic reach of business pages, forcing them into paid advertising. However, well-targeted brand awareness campaigns can secure excellent value reach and impression metrics for your content on Facebook and Instagram. With Facebook, it’s possible to get your brand in front of virtually every member of your target audience given sufficient time.
Facebook like campaigns can be utilised to significantly grow the number of fans your Facebook page has. This has a meaningful impact on your online presence because your content is likely to be seen and interacted with by more people. The algorithmic impact of better engagement will have many benefits.
Our clients experience many indirect benefits of paid Facebook activity. In fact, some clients report a noticeable increase in Google searches for their brand, specifically, when Facebook ads are running. Combining paid social media marketing with other PR or lead-generation efforts has a compounding effect.
Website tracking enables us to keep track of where your customers have come from and how much your ad campaigns are contributing. Facebook and Google ads are some of the most accurately attributable endeavours your business can undertake.
The vast data we collect on various audiences and advert images, copy and calls to action provide your business with valuable insight. The learnings from your Facebook and Instagram campaigns can help inform other marketing approaches and can influence your brand’s messaging and even your product or service offering.
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