Facebook ads marketing services

Paid Facebook ads services

Facebook ads give brands the power to target and influence their ideal customers. They’ve become a key driver of growth for many brands.

Whether you’re trying Facebook ads for the very first time or you’re looking to improve your existing return on investment, let’s talk.

Social media agency in the office getting results

It's all about results

Facebook is a powerful social network. Million of people across the globe in every demographic use Facebook to connect with friends and family, get the latest news, and explore new products and brands.

You want to secure great results and we’ll do that for you.

5/5
Joe at JC Social Media has helped generate hundreds of sales for our parks through social media and Google PPC. We’re significantly ROI positive, probably in the region of 4 to 5 times – exactly what you need as a business trying to scale. Thank you!
Daniel
Marketing director, group of activity parks
5/5
JC Social Media has developed a serious Facebook ads funnel for our company. We had used two firms before JC that gained some but not meaningful succcess in terms of return on our total media and management spend. JC’s approach was far more advanced and bespoke to our brand and audience and that made a real difference over time.
Jenny
Marketing agency
5/5
Absolutely fantastic. David came to us to give a 4-hour training session on how we can make our Facebook ads more effective and productive. We were absolutely delighted with the training. We cannot recommend him (and JC Social Media) enough. Well worth the investment.
Kirk
Director, fitness brand

What to expect from our Facebook ads management

Specialist Facebook expertise

Our account managers have extensive Facebook ads training and experience with a range of clients.

User journey assessment

We’ll maximise conversions by ensuring your Facebook page and website do their job effectively.

Responsive approach

We'll combine best practice with a data-led approach and respond to the campaign data we analyse.

Results analysis

The bottom line counts. We'll regularly assess the ROI, ensuring we're delivering great value results.

If your audience uses Facebook, your business can get in front of them now.

We’ll work in partnership with you to define your goals, assess the performance of your Facebook ads campaigns and identify opportunities for growth, cost-saving or ROI improvements.

How we work together depends on your needs.

Service options

One-off and project-based

  • One-off consultancy or training
  • Full account audit
  • Account or campaign creation
  • Short-term campaign execution
  • Landing page design
  • User journey assessment

Ongoing ads management

  • A long-term partnership
  • Account optimisation
  • Sophisticated campaign design
  • Strategic approach
  • Regular reporting
  • Ad and audience testing
  • Monitoring and guidance

Whether you’re new to Facebook ads or need a more expert approach, we’ll help achieve your goals. You’ll appear prominently in your audience’s Facebook feeds. We work from the ground up to create compelling ads and campaigns, perfectly targeted to reach new customers.

We will work closely with you to determine your needs and deliver exactly the service and support required. Let’s start making Facebook ads work for you.

Facebook ads can be successful for a wide range of businesses and it’s not all about brand awareness. For consumer goods and e-commerce, Facebook and Instagram can drive high-quality traffic to your site and generate sales. For service businesses, Facebook represents a potentially powerful lead funnel.

Some of our results:

£1.28 average cost per conversion for e-commerce site across all campaigns

We generate sales for an online retailer of decorative household goods. The brand adopts a strategic multi-level campaign structure with focus on web traffic and conversions. The work results in highly-ROI positive Facebook ads. Our in-house graphics team contributes eye-catching artwork to aid the performance of the ads.

6000+ bookings at £3 with an average booking value of £85

This activity group required a consistent stream of bookings at each of its three locations, particularly pre-season and during poor weather periods. In order to achieve this, a multi-level funnel was required, as well as a flexible budget strategy to allow for ad spend to be increased on high-performance days.

3000+ table booking for a national chain of restaurants at an average cost of £1.21

This group of venues needed to secure a significant number of bookings for after-work diners, weekend customers and reservations in the lead-up to Christmas. Traditional marketing and PR efforts were not able to generate enough interest and bookings, so they looked to a well-targeted and compelling Facebook ads campaign.

£22.75 cost per lead with an average customer spend of £438.83

This cosmetic surgery clinic, offering non-surgical treatments, required a complex, multi-stage Facebook funnel. This would enable deep analysis of performance at each stage and the ability to shift focus and test different elements of the campaign.

We’ll give your business a sophisticated Facebook ads funnel, applying our specialist knowledge and experience of running thousands of campaigns:

  • Campaigns targeted to individuals at all stages of the funnel for maximum impact
  • Strategic combination of campaign types to move users along the funnel
  • Bespoke graphics and copy to achieve goals from brand awareness, brand engagement and sales and leads

The value of Facebook ads for business:

Facebook and Instagram ads can be leveraged for a range of purposes and there are many direct and indirect benefits for your organisation. Here are just some to consider:

 

  • Huge brand reach potential

Facebook has infamously choked the organic reach of business pages, forcing them into paid advertising. However, well-targeted brand awareness campaigns can secure excellent value reach and impression metrics for your content on Facebook and Instagram. With Facebook, it’s possible to get your brand in front of virtually every member of your target audience given sufficient time.

 

  • Build an authoritative page

Facebook like campaigns can be utilised to significantly grow the number of fans your Facebook page has. This has a meaningful impact on your online presence because your content is likely to be seen and interacted with by more people. The algorithmic impact of better engagement will have many benefits.

 

  • Increased activity elsewhere online

Our clients experience many indirect benefits of paid Facebook activity. In fact, some clients report a noticeable increase in Google searches for their brand, specifically, when Facebook ads are running. Combining paid social media marketing with other PR or lead-generation efforts has a compounding effect.

 

  • Trackable ROI on sales and leads

Website tracking enables us to keep track of where your customers have come from and how much your ad campaigns are contributing. Facebook and Google ads are some of the most accurately attributable endeavours your business can undertake.

 

  • Inform all of your marketing efforts

The vast data we collect on various audiences and advert images, copy and calls to action provide your business with valuable insight. The learnings from your Facebook and Instagram campaigns can help inform other marketing approaches and can influence your brand’s messaging and even your product or service offering.

5/5
Overall a great agency to work with. They’re responsive, knowledgeable and efficient and provide excellent account management. They also take great care in understanding brands and the sectors in which they operate. Would recommend highly.
Ross
Marketing director, chain of pubs
5/5
Brilliant service, JC Social Media have reignited all of our social media accounts. Impressions, engagement and frequency of posts have all increased dramatically. They have really helped with our brand awareness. I would highly recommend them to anyone who is struggling to maintain the upkeep of their social media accounts.
Tatty
Marketing director, training society
5/5
Wow, I thought I knew everything there was to know about Facebook! and then we had David come along and provide BodyShell with some training! A credit to JC Social Media and Facebook!
Sean
Training attendee

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JC Social Media, a Trading Style of Low&Behold Marketing Services Limited

Our office

Low&Behold Marketing Services Limited,
Chargrove House,
Shurdington Road,
Cheltenham,
GL51 4GA


Company number 6852655
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