Google Ads PPC Services

JC Social Media is a Google Partner and one of the UK’s leading providers of digital marketing services. Find out more about our Google Ads PPC services below.

We have worked with hundreds of clients in almost every sector to achieve a wide range of goals. Everything we do is bespoke and we will work closely with you to determine your needs and deliver exactly the service and support required.

For many businesses, Google represents a massive marketing opportunity. If a portion of your audience base is likely to use Google in order to find a product or find information about a service, it’s likely a place you want to be discovered.


We help businesses appear prominently in Google searches for terms relevant to their products or service. With Google Ads, it’s possible to appear higher on the first page of Google than far more established brands than yours. We’ll show you how.

Whatever stage you’re at with your business or digital marketing journey, we’ll help supercharge your growth.

Whether you’re looking to outsource Google Ads management or simply looking for help running them yourself, we’d love to hear from you. Improving your targeting and advert or landing page copy will make a huge difference to your results. Our PPC experts have generated millions of pounds worth of business for our clients, gaining Google Partners status too.

Google Ads management

  • We’ll optimise your Google account or set it up from scratch
  • Carry out comprehensive campaign design and structuring
  • Run ongoing performance analyses with new advert creative and keyword targeting as necessary
  • Apply intelligent keyword targeting and bidding to maximise ROI for your business
  • Use advanced features including advert extensions, dynamic ads, mobile and display advertising
  • Advise on larger, more complex projects
  • Deliver monthly reporting on performance and strategy

One-off Google Ads consultancy

  • Perfect if you’re looking for in-house management and total control of your Google Ads
  • We provide end-to-end analysis of your Google Ads account and campaigns
  • Appraisal or design of the landing page experience and user journey
  • Analysis of scope and opportunities on Google Ads
  • Strategic targeting and bidding to maximise ROI
  • Future testing and campaign actions roadmap
  • Troubleshooting, resource and tool signposting

Our Google certified consultants

As part of our Google Partner status, we have two experts who have undergone Google’s certification process to ensure they’re the real deal! Ben and Joe are both intelligent marketers capable of using search engine marketing to grow our clients’ businesses.

Their experience spans high-volume consumer audience sales, high-ticket-value B2B lead generation and user acquisition for various tech platforms, amongst many other campaigns.

Examples of our Google Ads work:

Online purchases
We run Google Ads to generate online sales for a 14-store strong franchise chain. Current cost-per-purchase is just £6.50 tracked through Google Ads, with many more sales happening offline.

Results were achieved within one month of starting work.

App sign-ups
The team uses Google Ads to deliver app sign-ups at <£5 per user for an “uber-for” application, which leads to a £30 per order cost; an ROI-positive position on lifetime customer value.

This traction enabled a valuation of £1.5m in an initial funding round for the business.

Quote requests
Our use of Google Ads enables quote requests to be achieved at a cost of under £20 for a high-ticket monthly recurring revenue B2B business.

This, coupled with their click-to-quote conversion rate of 16-20% month to month, has grown the business from scratch to a seven-figure turnover.

JC Social Media are proud to be Google Partners. This means we have met Google’s requirements to represent businesses like yours through Google Ads. These include:

  • A growing client base with strong campaign results
  • A minimum ads spend per quarter, showing we’re able to achieve results at scale for a range of budgets
  • Certified individuals who have undergone Google learning and examinations

Google Partners JC Social Media

Our Google Ads services for business – the process:

After understanding your requirements, we’ll prepare your campaign structure, keyword groups and advert creative.


  • Presence and profile analysis
  • Reviewing your existing online presence and marketing efforts is usually the starting point for our work so we can fully understand the influence you have on your audience. Knowing what has and hasn’t worked previously, alongside our knowledge of best practice, gives us a solid insight into what will work for you in the future


  • Answering your questions
  • We’ll make sure all of your questions about Google Ads are answered so you’re confident in your decisions and actions moving forward.


  • Constant reviewing
  • We’ll set up your campaigns and we’ll monitor, review and iterate them constantly. We’ll keep you in the loop via phone calls, emails and monthly reports.

    Trusted Google Ads services

    Joe at JC Social Media has helped generate hundreds of sales for our parks through social media and Google PPC. We’re significantly ROI positive, probably in the region of 4 to 5 times – exactly what you need as a business trying to scale. Thank you!

    ~ Daniel, marketing director of a group of activity parks


    Ben oversaw the complete set up of our account from nothing. As a new venture within a bigger business, we sought an expert to grow the company from day one. I think we had over 100 leads in the first month and the new venture turns over in excess of £1million, largely down to Google marketing.

    ~ Amanda, waste management firm


    JC Social Media has helped us unlock completely new audiences through Google Ads. We didn’t think it was possible that, as a new business, we could reach the top of page one on Google without spending £1000s, but it is! We’ve been really pleased with the level of service we’ve received.

    ~ Jerry, Enigma Media Limited