LinkedIn Management Services

Whatever your goals for LinkedIn, our team will work with you to make them a reality.

We’ll work with you to craft a strategy and decide exactly how to approach your LinkedIn campaign. This can include optimising your profiles, creating content, building a community and finding new business opportunities.

Building your network

LinkedIn is an incredibly powerful platform and one that should provide a constant stream of leads. LinkedIn lead generation campaigns are valuable for businesses in virtually every sector and, particularly, B2B businesses. LinkedIn management has become some companies’ most valuable source of leads for many of our clients and it’s a service we deliver across a wide range of industries.

 5/5

Overall a great agency to work with. They’re responsive, knowledgeable and efficient and provide excellent account management. They also take great care in understanding brands and the sectors in which they operate. Would recommend highly.

Ross

Marketing manager, chain of pubs

 5/5

Thanks to all at JC Social Media for supporting us for many years. A great bunch of people, delivering great service. Highly recommended.

Suzanne

Director, property tech

 5/5

The quality of content was outstanding, very professional to say the least. I received constant updates along with regular reports on the campaign performance. Enabling us to constantly tweak along the way.

Danny

Director, travel company

What to expect from our LinkedIn management

Content distribution

We’ll create and distribute original content perfect for LinkedIn to give your personal or business profile an active and professional presence.

Lead generation

Lead generation campaigns, especially on LinkedIn, can be a great source of new business. We’ll manage the process and hand over leads regularly.

Account manager

You receive a dedicated account manager who will be your main point of contact. They’ll manage your profile day-to-day and be on hand to provide updates and answer any questions.

Community management

Maximise the value of your network by keeping your network active and engaged. We'll also explore LinkedIn groups for opportunities.

Strategy development

We work with you to develop a plan that will achieve your goals, including short and long term aims for your LinkedIn performance.

Monthly reports

See exactly what progress you’re making online with our comprehensive custom-built reporting software. We’ll include everything you need to know.

Build your network, improve brand awareness and generate new business. If you’re a B2B business, you need to be active on LinkedIn. We’ll be your trusted partners.

We’ll work with you to decide exactly what will make the most difference. LinkedIn campaigns work for all kinds of businesses because members of their audience spend quality time on the platform. As well as being an effective content platform, LinkedIn enables users to find and contact very specific individuals; individuals in certain roles at companies that you need to speak with.

 5/5

The JC team is doing a great job supporting our LinkedIn outreach effort to get the word out about our sustainable plastic product. With global travel at a standstill, their work on the behalf of our company has been crucial.

Carl

Sales director, sustainable materials company

 5/5

It is a pleasure to review JC Social Media! I have had poor experiences in the past with web and media developers. Many promise the earth when you start but fall short on delivery. My experience with JC Social Media has been both warm and co-operative. A rare thing today.

Alan

Director, tech company

 5/5

Joe at JC Social Media has helped generate hundreds of sales for our parks through social media and Google PPC. We’re significantly ROI positive, probably in the region of 4 to 5 times – exactly what you need as a business trying to scale. Thank you!

Daniel

Marketing director, group of activity parks

Bespoke social media management

We work closely with our clients to achieve a wide range of marketing goals including increasing sales and leads, driving web traffic and building brand awareness. We have lots of experience in helping businesses large and small, across virtually every sector, commercialise their online presence.

Our experience in social media marketing makes us effective in building your online presence and engaging with your target consumers. We are focused on converting this interest into sales and leads to provide you with the highest possible ROI based on your specific goals.

We continually improve our approach and report back using our custom-built reporting software. We look forward to the challenge of making a success of every new business we represent.

Tried-and-tested LinkedIn campaigns

Effective LinkedIn management can be broken down into six stages:

1. Profile optimisation

Remember that your LinkedIn profile acts as your online CV and acts as a first impression to potential contacts. Three basic rules are:

Make sure you have a clear, professional headshot
Write a captivating summary, clearly demonstrating your passion and expertise
Make sure your previous role relate to your existing role (or the one you’d like to have!).

For any LinkedIn campaign, getting your profile perfect is the best starting point.

2. Advanced, targeted search

Here’s where we define your target audience and where LinkedIn’s advanced searches come in. The results of these searches will draw up a list of potential prospects. For example, if you know the job title of the person typically in charge of employing companies like yours, we can find them.

3. First approaches

Carefully crafted first approaches are key to a successful lead generation campaign. There is a variety of tactics we use in order to generate a positive response. Achieving a strong conversion rate relies on effective searches and tactful, well-worded approaches.

4. Further approaches

Some of the people contacted for the first time won’t respond so they need a follow up. A second and third approach demonstrates a) you’re not giving up easily, b) you really might have something for them and c) that you’re not spam. It will also act as a reminder.

5. Deliver the call to action

There should be a defined call-to-action in place with every outreach campaign. It might be to send them a brochure or arrange a phone call – now they’re a lead and they should enter your sales pipeline.

We do the specialist LinkedIn work to actually find and qualify prospects and hand them over to you to seal the deal.

6.Record your success and actions

We’ll record all of our activity and approaches, enabling a dynamic approach to campaigns. We monitor performance and results and keep you up to date as we work together to bring in qualified leads that grow your business.