Facebook is a behemoth in the world of social media. With the right knowledge and skills, it’s possible to leverage Facebook to achieve a range of business goals.
Our training will provide you with the confidence and ability to make the most of Facebook for your brand. Make an enquiry today to find out more.
We want to ensure you get the very most from your training session, which is why our sessions are tailored to your needs.
We can deliver your session in a 1-2-1 session or to a small group of delegates, and we cater to a variety of proficiencies. This customisable approach provides you with flexibility and the most effective learning outcomes.
David is the head of JC Social Media’s training department and one of the UK’s leading authorities on social media. He is incredibly knowledgable about social media best practice and receives training directly from Facebook HQ.
Once your session is booked, David will plan the session to suit your needs. He’s worked with hundreds of professionals from all types of businesses and will ensure your training is enjoyable and effective.
Here are the kinds of topics we’ll cover:
Facebook basics and marketing theory
Strategy development
Visual content for ads
Audience creation
Advert types, set up and management
Monitoring and tweaking methodology for maximum ROI
With some more time, we’ll cover:
Everything from the half-day course
Content masterclass
Advanced ad set up for larger, more complex campaigns
Detailed integrated strategy development
Training in complementary platforms
The needs of every business are different, which means our training sessions will be tailored to you. Be confident that your specific requirements will be catered for by our team of experts who have extensive experience with a vast range of businesses.
Contact us today outlining the support you’re looking for and one of our friendly team will call you back to get your session booked.
Depending on your circumstances, you may prefer face-to-face or remote training. We’ll discuss which option works best for you but we have plenty of experience with both.
Since 2020, the vast majority of our training has been done over Zoom or similar video calling software. This has proven very effective and easy to arrange, especially when multiple members of your team will be participating in the training.
If you require an in-person session, we’ll work out all the logistics and we’ll be able to join you at your offices or a suitable location nearby.
Below are some of the topic areas we often cover in our Facebook training sessions:
Facebook strategy
First, we’ll identify the role Facebook plays in achieving your digital marketing goals. From here, we’ll craft a short and medium-term Facebook strategy to get everything moving in the right direction.
Content ideas and development
Content is important in social media and Facebook is no different. Content forms the basis of your paid advertisements and promotion so having great content, especially visual content, to work with is key.
Paid ads and promoted content
With low organic reach, Facebook requires you to spend money on its ads programme. We’ll help set up a range of ads and define your target audience based on factors such as demographics and interests.
Maximising your return on investment
We’ll show you how to manage your campaigns successfully and generate the best results through analysis and iteration of the ad imagery, copy and audience targeting.
Answering your questions
We’ll make sure all of your questions about social media marketing are answered so you’re confident in your decisions and actions moving forward.
Looking for training in other areas? Check these out:
Whether you’re looking to build a brand from scratch, reach new audiences or scale your B2B or B2C business, we’re the experienced team to help with Facebook and Facebook ads.
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