For individuals and brands, alike, one of their main concerns about having a social media presence is that they will somehow manage to offend people or a group of people by ‘saying the wrong thing’. Adding fuel to the fire are the stories of people losing their jobs and companies losing business or even having to..
We regularly discuss social media content and its role in a company’s online strategy. Sharing great content is your way to impress your fans and grow your audience, but where does all that content come from?Blogs, graphics, memes, and videos all take time and money to create so how often should we be sharing great..
Social media brings people and businesses together. Never before have companies been so accountable to consumers and never have consumers been so accurately marketed to by brands. But there’s so much more to social media marketing than sharing and promoting content. In this piece, we’re going to take a look at how businesses..
Developing and sharing content over social media is a powerful marketing tool for the modern business. There are, of course, many different types of content, each achieving a different effect on an audience. One of the greatest challenges for any leading social media agency is being able to reduce the ‘black box’ element of social..